Stephen King doesn’t have to worry about search engine optimization. Everybody knows who he is. Not only is he on the first page of Google, he IS the entire first page of Google under his name—with a list of related searches along the bottom.

I know, I know. What a weird way to start a blog. But trust me. There is a method to my madness this time around.

Every week, with a few notable exceptions, I write a blog, promote it on Twitter, and then promote it on other social media. All with one goal. To be on my own first page of Google so future publishers can find me fast.

Believe it or not, I’m not as famous as Stephen King. And when you type Tom Hoover into your Google, you’ll see links to lots of people named Tom Hoover—not a one of them me. And while I have nothing against the 1963 draft pick for the Philadelphia 76ers, if I’m a publisher, that doesn’t scream young adult books to me.

Yes, Steve, the neener, neener is coming in loud and clear.

But, if you add the phrase YA Author to my name, I do make the front page. I’m not alone on that page, but I am there. Sometimes I get self-conscious that my posts all say that YA Author Tom Hoover has spit out some pearl of wisdom or other. I just saw that title on my latest post on Twitter, and it made me want to punch myself in the head.

I got a muse for that.

Anyway, that’s my big fat right-out-of-the-gate digression.

Should tide me over for a while.

At least long enough to tell you what I’m currently reading: Girl of Nightmares by Kendare Blake. It’s the sequel to Anna Dressed in Blood, which was recommended to me by another YA author. One of the first things that drew me in to both books was the world—it’s today, modern contemporary but with a heavy undercurrent of fantasy and creepy phenomena. It’s fun, it’s creepy, and it’s sweet, often all at the same time. It’s kind of a Buffy the Vampire Slayer meets Romeo and Juliet in the hard, snarky world of Supernatural.

It’s the kind of book that if I tell you any details, I’m afraid I’ll give stuff away. I loved it, and you need to go read it.

Seriously. Go read the book now.

Are you still here?